• Slideshow: Virtual Expo West

    Slideshow: Virtual Expo West

    ANAHEIM, CALIF. — On the eve of Natural Products Expo West, where more than 3,600 companies had planned to exhibit, trade show producer New Hope Network announced it had postponed the show due to concerns related to coronavirus (COVID-19). New Hope said March 2 the event will be rescheduled and expected to announce a new date by mid-April. Expo West was to be held...
  • Packaging spotlight: 22 rebrands for 2020

    Packaging spotlight: 22 rebrands for 2020

    These brand makeovers both big and small arrived just in time for spring. Whether its main purpose is to communicate a company's sustainability mission, convey important instructions for use, catch consumers' eyes on shelf or all of the above and more, packaging is a fundamental element that every brand must contend with.  Rebranding, therefore, is about more than just a new stroke of color or a...
  • Base Culture's Brownies are All-Natural, Gluten-Free & Grain-Free

    Base Culture's Brownies are All-Natural, Gluten-Free & Grain-Free

    Base Culture is not only introducing refreshed product packaging for the spring but also reduced-sugar versions of popular products like its paleo brownies and blondies. The Almond Butter Brownies and Cashew Butter Blondies will now feature 40% less sugar with just 15 grams, remaining wholesome, nutritious and all-natural, as well as certified paleo, gluten-free, grain-free, non-GMO and Kosher.The brand's free-from brownie is made with...
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